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For Subject Matter Experts

You've spent years mastering your field. It should take minutes, not months, to teach it.

You're not a course designer. You're an expert in compliance, finance, healthcare, engineering, ministry, real estate, whatever your domain is. MLA turns your knowledge into a professional course without asking you to learn instructional design.

✓ 30-day money back✓ 24/7 support✓ 7-day free trial
Two ways in. Both take under 3 minutes.
Course Echo
Compliance Manual.pdf
Training Guide.docx
Policy Framework.pdf
→ Full course in your voice
Course Architect
Start from an idea
Topic
Corporate compliance for mid-level managers
→ AI researches, validates, builds
Complete Course6 modules · Your voice · Research-backed

Your expertise, structured into a course students finish.

50,000+
Courses created
83%
Completion rate
3 to 15%
Industry average
Under 3 min
From idea to course
01The problem

You know your subject inside out. "Course creation" feels like a second career.

You've been asked to build a training. Or you know there's a market for what you know. But every time you sit down to do it, you're staring at a blank screen, wondering where to start.

Outline? Modules? Learning objectives? Quizzes? Assessments? You didn't spend 15 years becoming an expert in your field to spend 6 months learning instructional design.

Where do I even start?
Outline?Modules?Learning objectives?Quizzes?Assessments?
02Two ways in

Got documents? Upload them. Got an idea? Describe it.

Course Echo: upload your PDFs, manuals, training docs, or slide decks. The AI reads everything, including visuals and diagrams, researches your ideal student, and generates a complete course in your voice. Your frameworks, your vocabulary, your methodology.

Course Architect: no documents? Just describe your topic, your audience, and your goal. The AI researches your market, validates demand, builds learner personas, and generates a full course from scratch using research-backed instructional frameworks.

Either way: 3 minutes. Your expertise. Structured and ready. It is the same engine behind our AI course creator.

Same result, two starting points
Course Echo
Upload your existing materials
Compliance Manual.pdf
Training Guide.docx
→ Full course in your voice
Course Architect
Start from an idea
Topic
Corporate compliance for mid-level managers
→ AI researches, validates, builds
Same result. Two starting points.
03Any niche

If you can teach it, MLA can structure it.

Faith-based discipleship. Self-defense training. Corporate compliance. Mindful eating. Freelance photography. Real estate licensing. Veterinary continuing education. Maritime safety. Conflict resolution. Supply chain management.

The AI doesn't use a one-size-fits-all template. It researches your specific audience, their pain points, their skill level, what they've tried before, and designs every module for that person.

Built for any niche
Faith-Based Discipleship
Self-Defense Training
Corporate Compliance
Mindful Eating
Freelance Photography
Real Estate Licensing
Veterinary CE
Maritime Safety
And thousands more. If you can teach it, MLA can structure it.
04Sell and earn

Sell courses. Keep up to 100% of every sale.

Connect Stripe once and set your price. MLA handles the rest:

✓Hosting, checkout, delivery, and student access, all built in.
✓Sell one-time, or set up monthly and yearly subscription tiers for recurring revenue.
✓Keep up to 100% depending on your plan.
✓Only pay a platform fee when you actually sell.

There are no invoices waiting before your first student arrives. Your platform fee tracks your results, with commission as low as 0% on the right plan.

Layer in recurring income with Memberships, or see every way to earn on the Monetization page.

Paid out by Stripe
Revenue this month
$4,750
Stripe connected
Compliance Fundamentals$149
Leadership Essentials$199
Safety Certification$249
Monthly subscriber$29/mo
05Authority

A course does what a business card can't.

A published course positions you as the go-to expert in your field. Your courses live on your own Storefront, a single professional page with your bio, your full catalog, and your brand, with Custom Domains so it sits on a web address you own.

Once it's live, it works on your behalf:

✓Clients share it. Peers reference it. Conference organizers notice it.
✓Companies license it via SCORM for internal training.
✓The Marketplace puts your storefront in front of buyers already looking for an expert.

Your expertise stops being something you deliver in a room, and starts being something that travels without you.

Your storefront
RHDr. Robin HaleCompliance and risk, 15 years in practice
robinhale.com
Compliance Fundamentals6 modules$149
Leadership Essentials5 modules$199
Safety Certification8 modules$249
06One platform

No duct-taping tools together.

Everything an expert needs to build, narrate, market, and sell, built into one place. Nothing to stitch together.

Audiobooks: your voice narrates the course. Zero recording.
Infographics: professional visuals from any lesson.
Speaker Scripts: narrated explainers of your course, for talks and webinars.
Landing Pages: auto-generated, customizable, Stripe-enabled.
AI Coach: 9 marketing assistants create email sequences, social content, ad copy, and more.
eBook Creator: turn your course into a publishable book.
Quizzes & Assessments: multiple formats, auto-graded, rubric-based.
All in one place
Audiobooks
Infographics
Speaker Scripts
Landing Pages
AI Coach
eBook Creator

You didn't spend years building expertise to let it sit in a Google Drive folder.

Upload your files or describe your idea. See a professional course built in your voice in under 3 minutes.

7-day free trial. 30-day money-back guarantee. Your content stays yours, always.